Privacy
Privacy Policy
Last updated September 16, 2026 · Draft pending legal review
Toodle ("Toodle", "we") is a pet decision website operated by Toodle, a trade name of [Parent LLC name]. This policy explains what Toodle collects, why, and the choices you have. Toodle does not require an account and is designed to keep your pet's details on your device.
What Toodle collects
| Data | Why | Where it lives | How long |
|---|---|---|---|
| Pet details you enter (name, species, breed, age, weight, activity, ZIP code, dietary needs) | To personalize results | Your browser's local storage only. Our servers never receive your pet's name or full ZIP code. | Until you use "Forget" or clear your browser data |
| Coarse pet context (species, breed, age range, size class, first three digits of ZIP) | To understand which tools help and to attribute referrals | Analytics events and our outbound-click log | Events 90 days; click log 13 months |
| A random visitor identifier (first-party cookie set when you click a partner link) | To reconcile referrals with partners | Cookie and click log | 13 months |
| Outbound click ID | To reconcile a referral with a partner's report | Click log; may be passed to the partner as a reference number | 13 months |
| IP address and browser information | To serve the site securely and detect abuse | Hosting provider request logs | Per the hosting provider's standard retention |
| Analytics preference and filter settings | To remember your choices | Your browser's local storage | Until cleared |
Toodle does not collect email addresses, phone numbers, payment details, or account credentials.
Analytics
Toodle uses Umami, a privacy-focused analytics service that does not use cookies or track you across websites. You can turn it off on the Privacy choices page. Toodle honors the Global Privacy Control browser signal as an opt-out.
Partner links
When you click a partner link, Toodle records the click (see above) and sends you to the partner's website. The partner's own privacy policy applies there. Partners may receive a click reference number; they do not receive your pet's name or ZIP code from Toodle. See our Affiliate disclosure.
Selling or sharing
Toodle does not sell personal information and does not share it for cross-context behavioral advertising.
Your choices and rights
- Remove your pet's details at any time with "Forget" in the pet editor or on the Privacy choices page.
- Turn analytics off on the Privacy choices page or by enabling Global Privacy Control in your browser.
- Depending on where you live, you may have rights to access, correct, or delete personal information we hold. Because Toodle holds so little, most requests are satisfied by the controls above; for anything else, email [email protected].
Children
Toodle is not directed to children under 13 and does not knowingly collect personal information from them.
Changes
If Toodle's data practices change, this page is updated first and the date above changes.
Contact
Toodle · [Parent LLC name and address] · [email protected]